January 4, 2025
Discover After ten years of hosting their annual client event, Collective Measures decided to reimagine the tradition with a new name and a fresh look. They enlisted Magenta to create the visual identity for the inaugural Discover by Collective Measures event in 2024. We developed a brand system that balances differentiation from the Collective Measures […]
AIGA Minnesota Design Camp Magenta was selected to create the brand identity for the 2024 Minnesota Design Camp. Since 1980, this annual event has united the Midwest design community and, in its 44th year, made a bold return—this time in the heart of Minneapolis, departing from its traditional rural northern setting. To celebrate this shift, […]
August 30, 2024
OneTrust Magenta partnered with event vendors Type A and T3 to plan, design, and bring to life OneTrust’s annual Trustweek event in Austin, Texas. We started by building out an overall unique design system that worked in parallel with OneTrust’s existing visual brand language. The final product was a cohesive branded environment that utilized the […]